Acron Group, one of the leading vertically integrated producers of mineral fertilisers in Russia and worldwide, purchased a new Toyota Hiace minivan worth RUB 4.5 million for Novgorod State United Museum. The minivan, which is equipped with the Toyota Safety Sense (TSS) package, passenger area climate control, a microphone, and an automatic emergency call system, has eight passenger seats and will be used for individual guided sightseeing tours.
Museum director Natalia Grigorieva said:
‘We are grateful to Acron and Viatcheslav Kantor, who is a member of Novgorod State United Museum’s Board of Trustees, for supporting our museum. The new minivan for on-demand sightseeing tours and off-site events will take the museum’s activities to a new level and give us a great deal of flexibility’.
Chairman of Acron’s Board of Directors Alexander Popov noted:
‘Acron is committed to supporting socially significant projects. We support Novgorod State United Museum because we care about preserving its unique projects, promoting new initiatives, and being involved in preservation of the region's outstanding cultural heritage’.
Novgorod State United Museum is one of the largest and oldest museums in Russia. The museum complex includes more than thirty sites in Veliky Novgorod and about fifty museums, architectural monuments, and art galleries in Novgorod region. Chairman of Acron Group’s Coordinating Committee Viatcheslav Kantor is a member of Novgorod State United Museum’s Board of Trustees. In March 2021, Mr Kantor sponsored the purchase of TRACER portable x-ray fluorescence spectrometer for the museum’s Murals Restoration Centre to support the study and restoration of frescoes.
In 2020, Acron Group allocated RUB 674 million to support local community projects as part of its ESG strategy in the regions where it operates.